Yes, I know that’s a pretty bold statement to make, so let me share with you the background to this claim.

Last year when I was doing the research to set up a new type of business consultancy, one aimed specifically at micro and small businesses, I came across a study from the early 90’s that I had not struck before. Let me be perfectly honest here, I couldn’t actually find the original study, but I did find a heap of material that came out of the study.

The multi-company study was done by Kaplan and Norton; Kaplan is a professor at Harvard Business School and Norton is a strategy consultant – if you want more detailed information about them, there’s plenty on Google.

Anyway, as part of their findings, they concluded that 70% of all CEO, MD, Business Owner, Manager failures were cause by a lack of effective strategy implementation. It wasn’t that the business leaders didn’t know what to do; it was just that they didn’t find an effective way of implementing an appropriate course of action.

Just stop and think about what that means for you for a moment – you quite likely already have the answers to your business problems, all you need to do is find an effective way to implement the answers.

Now luckily Kaplan and Norton didn’t just stop at the problem, they also came up with the solution. They called the solution – The Balanced Scorecard. Essentially, The Balanced Scorecard reviews a business around 4 major perspectives: Financial; Customer; Internal and Learning and Growth.

OK, that probably sounds a bit too complicated for micro to small businesses, so let me put it in a very simple manner – in each of those 4 areas, work out what can you easily measure and then set about measuring it, recording the measurements and then seek to improve the numbers.

Given how time poor small business owners are, we’ve developed a system that is specifically designed to do exactly that and we’ll teach you have to implement it and then hold you accountable for its implementation.